Tag Archives: #handsetmarketing

Business(Technology – Brand growth) Apple has been the most profitable and revenue-generating company in the handset industry. Despite contributing a relatively modest 13 percent to global handset shipments, it captured 75 percent of the overall handset market operating profit and 40 percent of the revenue in Q2 2021. While this performance demonstrates the strength ofContinue reading “In 2021 Q2, Apple controls 75% of the global handset market’s operating profit.”